By Philip Alexander
In order to access this content, you must be logged in as a national member of IPMA-HR.
Phillip Alexander is the CEO of Pragmatic Institute, a trusted enterprise education partner in data science, design, product marketing and product management. Alexander has spent more than two decades on the front lines of senior-level marketing. In 2000, he founded BrandMuscle Inc., a worldwide leader in integrated local and channel marketing. Prior to that, he served as vice president of brand management for Pearle Vision and as vice president of marketing and advertising for Western Auto. —N
Subscribe to the HR Bulletin